Mine arrived this week, was a bit sceptical and didn't know what to compare it against but thought I'd share my experience with it so far as I think it's defiantly worth a try.
Firstly prepped the car, and proceeded to apply, I didn't use the foam applicator that came with it, instead used a yellow foam applicator from a waxybox. Applying it wasn't hard but not a as easy as a oil based wax like facela g3, is easy to apply too much in certain areas so made a few extra passes to even it out. I didn't measure drying time but went round the whole car allowing it to fully cure. Taking it off wasn't hard either but it is a little dusty and does require a few microfibres to ensure nothing is left over.
I was happy with the gloss finish not sure if it quite beats CG's Petes 53, was tested on a black megane 225. I can't comment on durability yet but in terms of beading it was exceptional! AF desire is the most expensive wax I have tried and beading is much better. I also beads much better than sealants tough coat, nanolex premium paint sealant, Gtechniq c2v3 and gyeon cure.
All in all I'm really impressed for a £10 wax, and to me it's the best wax in terms of beading in my own experience anyway. Hope it helps somebody